Product

UX UI

Frontend Development

I'm Belén Ibáñez, a versatile UX Engineer with a relentless pursuit of excellence in creating impactful designs. With a background in graphic design, I understand the profound influence of color, typography, and cohesive systems.
Motivated by problem-solving and driving meaningful change, I transitioned to UX engineering, bridging the gap between design and engineering. I possess a unique skill set that seamlessly integrates aesthetics, functionality, and efficiency. By utilizing my coding expertise, I bring design concepts to life, prioritizing user needs and crafting immersive experiences. With a holistic approach, I consider the broader context of design and engineering, aligning solutions with business objectives and user expectations.
Together, let's reshape the digital landscape with human-centric design and robust engineering, creating transformative experiences that empower and delight users.

Product Definition
Product Definition

Focusing on the problem rather than solutions. Thinking more of the why rather than the what. Ideating real personas with real goals and scenarios.

Flow & Journey Mapping
Flow & Journey Mapping

Define a user flow or a journey map of the life process this will help us to materiliase time and estimations for actions required.

Wireframing & Prototyping
Wireframing & Prototyping

The point when we are starting to materialise our solution. From basic wireframes to interactive prototypes

UI & Visual Design
UI & Visual Design

Design the interface with consistency, align it to our design system to have a unique language.

Layout & Markup
Layout & Markup

Developing client side solutions and systems. Being able to build what we came up with.

Layout & Markup
Testing & Iteration

This is my mantra. For every single step mentioned: iterate, gather feedback from users.
We do not build stuff for ourselves.

PSA - Peugeot / Band of Coders

A project from Band of Coders for PSA-Peugeot that consisted in an app where users were able to customise their cars and receive it at home

Highland Capital Brokerage - Easy Life / Band of Coders

A project from Band of Coders for Highland Capital Brokerage. The project Easy Life consisted in a B2B/B2C platform that quoted from different carriers different types of insurance.

Emerios

Emerios is a sales platform that provides multiple solutions to the entire sale process.

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